Skill required Marketing Operations - Braze Customer Engagement Platform Designation Marketing Platform Auto Senior Analyst Qualifications Any Graduation Years of Experience 5 to 8 years About Accenture Accenture is a global qualified services company with leading capabilities in digital cloud and security Combining unmatched experience and specialized skills across more than 40 industries we offer Strategy and Consulting Technology and Operations services and Accenture Song all powered by the world s largest network of Advanced Technology and Intelligent Operations centers Our 699 000 people deliver on the promise of technology and human ingenuity every day serving clients in more than 120 countries We embrace the power of change to create value and shared success for our clients people shareholders partners and communities Visit us at www accenture com What would you do Help balance increased marketing complexity and diminishing marketing resources Drive marketing performance with deep functional and technical expertise while accelerating time-to-market and operating efficiencies at scale through Data and Technology Next Generation Content Services Digital Marketing Services Customer Engagement and Media Growth Services Role requires Digital Marketing Ads Promotion creation design Braze is a customer engagement platform for multichannel marketing Understand the delivery of platform capabilities for clients from architect solutioning development testing What are we looking for Skilled in documenting QA processes test cases and resolution steps to maintain team knowledge and audit trails Familiarity with ticketing request management systems ensuring detailed timely updates and status tracking Excellent collaboration and communication skills to work with cross-functional stakeholders marketing data development project management Capable of following defined SOPs checklists and Desktop Procedures to ensure consistency and quality in campaign builds Experience with automation and journey testing verifying correct message flow and audience progression through lifecycle campaigns Working knowledge of SQL and Java Script to support technical validation and troubleshoot campaign-related issues Understanding of marketing automation principles including triggers scheduled sends and engagement-based logic Ability to analyze campaign performance metrics and assist in identifying opportunities for campaign optimization Strong problem-solving and debugging abilities to resolve technical or configuration issues during QA cycles Adherence to data privacy regulations anti-spam laws and industry best practices for campaign compliance Roles and Responsibilities Hands-on experience with Braze including journey workflows audience segmentation dynamic content and landing page management Solid understanding of campaign execution processes covering multi-channel campaigns Email SMS Push Direct Mail Social Paid Strong quality assurance QA skills with the ability to thoroughly test campaign components data queries and workflows for functionality and accuracy Proficiency in data validation ensuring correct audience targeting segmentation logic and personalization in campaign setup Any Graduation About Accenture We work with one shared purpose to deliver on the promise of technology and human ingenuity Every day more than 775 000 of us help our stakeholders continuously reinvent Together we drive positive change and deliver value to our clients partners shareholders communities and each other We believe that delivering value requires innovation and innovation thrives in an inclusive and diverse environment We actively foster a workplace free from bias where everyone feels a sense of belonging and is respected and empowered to do their best work At Accenture we see well-being holistically supporting our people s physical mental and financial health We also provide opportunities to keep skills relevant through certifications learning and diverse work experiences We re proud to be consistently recognized as one of the World s Best Workplaces TM Join Accenture to work at the heart of change Visit us at Equal Employment Opportunity Statement We believe that no one should be discriminated against because of their differences All employment decisions shall be made without regard to age race creed color religion sex national origin ancestry disability status military veteran status sexual orientation gender identity or expression genetic information marital status citizenship status or any other basis as protected by applicable law Our rich diversity makes us more innovative more competitive and more creative which helps us better serve our clients and our communities