Job Description Role Summary
n The Business Development & New Initiatives professional will be responsible for developing and growing business opportunities across strategic growth areas identified under the Lakshya-31 roadmap. The role requires proactive business development, customer relationship management, strategic partnership development, market assessment, commercialization of new products and solutions, and coordination with cross-functional teams to achieve order booking and revenue targets.
n The individual will serve as the primary customer and partner interface for recent business initiatives, managing the complete business cycle from opportunity identification through commercialization and post-deployment support while ensuring successful execution of strategic growth initiatives.
n Key Responsibilities
n n Generate new business enquiries for strategic initiatives and emerging business opportunities.
n Identify, approach, and develop new customer accounts within target industries and market segments.
n Actively identify opportunities in automation, AI-enabled systems, sustainability solutions, recycling technologies, service businesses, and adjacent machinery segments.
n Develop and execute market-specific business development strategies to achieve business growth.
n Serve as the primary point of contact for assigned strategic initiatives.
n Conduct regular customer meetings to understand business needs and identify opportunities.
n Lead discussions with customers on technical and commercial aspects of new products, solutions, and services.




n Develop and grow opportunities in international markets through direct customer engagement and in coordination with the respective International Business Development Managers based on market requirements and opportunity landscape.
n Work collaboratively with regional International Business Development Managers, channel partners, and local representatives to identify, pursue, and convert business opportunities.
n Engage directly with international customers, technology partners, and strategic stakeholders wherever required.
n Collaborate with internal stakeholders including Application Engineering, Design, Manufacturing, Procurement, Finance, Legal, and Operations.
n Develop technically and commercially competitive proposals.
n Prepare quotations, business cases, feasibility studies, and commercialization plans.
n Negotiate commercial terms while maintaining targeted margins and business objectives.
n Own customer opportunities from enquiry through successful commercialization and project completion.
n n Market Intelligence
n n Monitor market trends, competitor activities, customer requirements, emerging technologies, and growth opportunities.
n Identify new market segments and application opportunities aligned with strategic growth plans.
n Evaluate adjacent business opportunities and potential new product segments.
n Assess opportunities for technology partnerships, co-development, licensing and strategic alliances.
n Provide regular market feedback to management for product and business strategy development.
n n Base Location & Travel
n n Chennai / Kanchipuram
n Approximately 40–50% domestic and international travel.
n n Qualifications
n n Education: Bachelor's degree in Engineering (Mechanical, Industrial, Manufacturing, Automation, Mechatronics, or related discipline) preferred.
n Experience: 5–10 years of experience in Business Development, Strategic Marketing, Product Commercialization, or customer-facing technical sales.
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📌 LTRPM - BUSINESS DEVELOPMENT & NEW INITIATIVES (Chennai)
🏢 Larsen and Toubro
📍 Chennai