Job Description Job Responsibilities
n Planning
n ● Understand the client requirements and deliverables for the proposed marketing and communication strategy and execute to meet the KPIs
n ● Plan and briefing of work management across the mediums and teams and partners
n ● Establish clarity in communication and briefing amongst clients, partners, and the team members at the initial level for minimum miscommunication
n ● Standardization and Management of all important documents and information required across verticals
n Execution
n ● Understand the industry of the client and approach to get to media campaign outcomes
n ● Ability to pitch press release and feature ideas to the relevant media, to interest them in covering the clients' stories
n ● Ability to build client relationships and maintain a network of media contacts including journalists and industry spokespeople
n ● Ability to write press releases, articles, blogs and the required content pieces
n ● Work as part of the Brand Communications teams to deliver the larger mandate (beyond just PR) through consistent brand message across
n ● Manage the needs of the client and their accounts
n ● Contribute to team meetings,
liaising and update clients on the activities undertaken
n ● Play the role of back to the larger Brand Communications team on the mandate when needed Soft Skills
n Disciplined with time and commitments Solution oriented and rational decision maker
n Ability to take and give feedback rationally,Prioritization of tasks
n Ability to grasp aligned sector/s
n Well-read with an interest and opinion on subjects
n Hard skills and qualifications
n Flexible to work within the provided resources and maintain quality
n Holistic understanding of Brand Communications
n Ability to multitask, be solution oriented and operate with team in a rapid-paced environment while maintaining strong attention to detail
n Excellent writing and speaking communication skills
n Ability to understand the required story pitch points for achieving objectives of the brand
n Have a good media relation skillset
n Ability to manage multiple projects
n Keeping updated with current PR trends and tools
n Bachelors/Masters in marketing, communication, business or other relevant field