Job Description – Brand Strategist
Brand Strategist

The Cocktail Story is one of India’s leading experiential marketing agencies specializing in the alcobev industry. We partner with premium global and Indian brands to create immersive brand experiences through events, activations, retail design, fabrication, production, and strategic storytelling.

Our work is driven by creativity, consumer understanding, and flawless execution—transforming brand ideas into memorable experiences.

We are looking for a creative and strategic thinker who can turn brand objectives into compelling experiential concepts. As a Brand Strategist, you will bridge the gap between client briefs and creative execution by developing insightful strategies, innovative campaign ideas, and engaging consumer journeys.

You will work closely with client servicing, creative, design, production, and leadership teams to shape experiences that deliver both business impact and cultural relevance.

Brand & Consumer Strategy

Build storytelling frameworks for launches, festivals, retail experiences, and trade programs.
Write strategic rationale, campaign concepts, and experience flows.
Support recent business proposals and creative pitches.





Collaborate with creative and design teams to translate ideas into visuals.
Coordinate with production and operations to ensure concepts are executable.
Bring fresh, culturally relevant ideas to every project.
Experience

3–6 years of experience in brand strategy, experiential marketing, advertising, or creative strategy.
Experience in an agency environment is preferred.
Experience with premium lifestyle, hospitality, fashion, luxury, or alcobev brands is an advantage.

Excellent conceptual and creative thinking.
Exceptional writing and communication skills.
Proficiency in PowerPoint, Google Slides, and Microsoft Office.
Ability to manage multiple projects simultaneously.

A naturally curious thinker with a passion for brands and culture.
A cooperative team player who enjoys solving business challenges through experiences.
Work with leading global and Indian spirits brands.
Collaborate with a passionate team of strategists, creatives, designers, and producers.
Gain exposure to premium events, retail experiences, product launches, and integrated marketing campaigns.
Be part of an agency where creativity, strategy, and execution come together to create unforgettable brand experiences.

📌 Strategy Advisor (Delhi Division)
🏢 The Cocktail Story
📍 Delhi Division