Job Summary:

We are seeking an experienced Sales Development Manager to lead our outbound sales efforts for our accounting software services. This strategic leadership role will oversee the entire sales development function, including Data Research Assistants (DRAs) and Sales Development Representatives (SDRs), while coordinating with the Pre-Sales team. The ideal candidate will drive revenue growth through effective team management, process optimization, and coaching while establishing a high-performance sales culture.

Primary Responsibilities:
- Sales Strategy & Execution:
- Define and implement outbound sales strategies aligned with company revenue goals
- Establish territories, account distribution, and targeting criteria
- Set individual and team KPIs, quotas, and activity metrics
- Develop and refine sales methodologies specific to accounting software
- Create strategic approaches for different market segments within the accounting sector
- Implement effective pipeline management and forecasting processes
- Process Optimization:
- Monitor workflow transitions between DRA, SDR,



and Pre-Sales teams
- Identify and resolve process bottlenecks in the sales cycle
- Implement best practices for CRM usage and data management in Pipedrive
- Analyze conversion metrics at each stage of the sales process
- Drive continuous improvement in outreach effectiveness and efficiency
- Standardize successful approaches into repeatable playbooks
- Sales Enablement:
- Develop comprehensive training programs for team members
- Create effective scripts, email templates, and objection handling guides
- Design and implement sales collateral specific to accounting industry needs
- Collaborate with marketing on content and messaging for outbound campaigns
- Stay updated on industry trends and competitive intelligence
- Lead regular training sessions on recent features, market changes, and selling techniques
- Performance Management & Reporting:
- Track and analyze team performance metrics

📌 Business Development Manager (Ahmedabad)
🏢 Satva Technolabs
📍 Ahmedabad