Job Description Role Overview
n Location- Fort, Mumbai
n CTC Range- 7-8 Lpa
n Experience- 2-4 years
n Type- WFO (Mon-Fri)
n Please fill-in your portfolio/ work-samples in this form. (note that submission of this form is mandatory to move forward with your candidature).
n Form Link-
n As a Copywriter at Caresmith, you will be responsible for developing compelling product narratives and marketing communication across Amazon listings, product manuals, performance marketing creatives, video scripts, and website content.
n The ideal candidate combines strong writing skills with customer research, commercial thinking, and a deep understanding of how eCommerce brands grow. You should be comfortable using AI tools to accelerate research, ideation, and content production while maintaining high standards of quality and accuracy.
n Key Responsibilities
n n Write high-converting product descriptions, Amazon listings, A+ content, and marketplace communication.
n Develop product positioning, messaging frameworks, and value propositions for new and existing products.
n Create scripts for performance marketing videos, UGC ads, product explainers, and brand campaigns.
n Write blogs, email campaigns, website content, landing pages, and lifecycle marketing communication.
n Conduct customer research and develop detailed buyer personas.
n Analyze customer reviews, support conversations, competitor communication, and market trends to uncover actionable insights.
n Translate technical product features into clear customer benefits and persuasive storytelling.
n Collaborate closely with design, performance marketing, product, and video teams to create cohesive campaigns.




n Build repeatable content systems and leverage AI tools to improve speed, research depth, and content output.
n Ensure consistency of brand voice across all channels and customer touchpoints.
n n What We're Looking For
n n Minimum 2 years of experience in copywriting, content strategy, brand communication, or performance marketing.
n Strong experience working with D2C, eCommerce, consumer products, health, wellness, beauty, personal care, or lifestyle brands.
n Excellent written communication and articulation skills.
n Robust research mindset with the ability to gather, organize, and synthesize information quickly.
n Ability to structure complex ideas into simple, compelling communication.
n Understanding of customer psychology, positioning, messaging, and conversion-focused writing.
n Familiarity with Amazon marketplace content, product launches, and e-commerce funnels.
n Experience using AI tools such as ChatGPT, Claude, Perplexity, or similar platforms to improve productivity and research quality.
n Strong project management and self-management skills with the ability to independently prioritize work and meet deadlines.
n n Success in this role will be measured on:
n n Quality and clarity of communication.
n Depth of research behind content.
n Ability to articulate customer problems and product solutions.
n Speed of execution without compromising quality.
n Impact on conversion rates, engagement, and campaign performance.
n Ability to develop differentiated positioning in competitive categories.
n Effective use of AI and research frameworks to improve output quality and efficiency.
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📌 Senior Copywriter (Raigarh)
🏢 Caresmith India
📍 Raigarh