Job Description Role Description
n Position Title: Hospital Sales Executive
n Reports To: Key Account Manager
n Responsibilities
n n Achievement of sales targets for the assigned Key Accounts (Monthly, Quarterly and Annually) both in Primary & Secondary, with tight control on commercial policy discipline.
n Drive the Sales Plan based on:a) Deep understanding of each Key Account, in terms of their systems and processes, Key decision makers and influencers, antibiotic consumption patterns. b) Analysis of market trends & competitor activitiesc) Analysis of our own sales (SKU wise), volumes and net prices / discounts
n Building direct and personal relationships with key decision makers in key customers eg KOLs, HODs, CIP (Commercially Important Person) etc under the guidance of KAM.
n Promoting products in specialized therapeutic area under the guidance of KAM.
n Liaise with and persuade targeted doctors to prescribe our products utilizing effective selling skills.
n Promote products ethically and within compliance based on company's sales process and approved marketing strategy
n n Skills and Competencies
n n Results Orientation and Action Orientation
n Planning and Analytical ability
n Persuasive Influencing skills, High Relationship Skills and engage internal stakeholders effectively
n n Technical Skills
n n Solid understanding of pharmaceutical use in hospitals, especially Antimicrobials / Critical Care
n Proven expertise in Hospital sales with good understanding of their purchase decision making process
n Proficient with MS office and other online reporting tools
n n Experience
n n Minimum of 1 to 6 years of experience in sales management, product management / key account management with a proven record of accomplishment of achieving sales targets.
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