Job Description JSW Sports is looking for a Business Head – Content to build and scale its content business from the ground up. This is a leadership role with end-to-end P&L; ownership across two integrated business verticals:
n 1. Sports Content Agency
n Build and lead a full-service creative, content, and production business that transforms athletes, teams, events, and IPs into compelling brand solutions through storytelling, production, and multi-platform distribution.
n 2. Social Media & Distribution Network
n Build and scale JSW Sports' owned digital platforms, driving audience growth and monetization through platform revenue, branded content, sponsorships, licensing, and strategic partnerships.
n Key Responsibilities
n Business Leadership & P&L;
n n Own the P&L; for both the content agency and platform business, delivering revenue, profitability, and growth targets.
n Build and execute the business strategy, operating model, and go-to-market plan from the ground up.
n Develop and execute the roadmap for proprietary content IPs and original formats.
n n Commercial & Business Development
n n Lead current business through pitches, proposals, commercial packaging, and client presentations.
n Build and manage relationships with senior brand, agency, and media stakeholders.
n Negotiate and close high-value content, sponsorship, platform,



and IP partnerships.
n n Content & Platform Growth
n n Drive audience growth across YouTube, Instagram, Facebook, X, OTT platforms, and emerging digital channels.
n Develop monetization strategies across branded content, sponsorships, platform revenues, licensing, and syndication.
n Scale high-performing content formats that deliver both audience growth and commercial returns.
n n Operations & Team Leadership
n n Build and lead a high-performing team across content, strategy, partnerships, production, and analytics.
n Track business performance through robust commercial and operational dashboards.
n Partner closely with Commercial, Marketing, Digital, Athlete Management, Legal, Finance, and HR to drive execution.
n n Experience & Qualifications
n n 12+ years of experience in content, media, digital publishing, sports, or entertainment.
n Proven track record of building and scaling a content business with full P&L; ownership.
n Strong experience in branded content, digital monetization, business development, and strategic partnerships.
n Deep understanding of digital content ecosystems, audience growth, and platform economics.
n Entrepreneurial mindset with the ability to build businesses from zero to scale.
n

📌 Business Head - Content (Raigarh)
🏢 JSW Sports
📍 Raigarh