Responsibilities:
- Business Development & Sales:
- Actively source current gold loan customers through marketing activities, cold calls, references, and branch walk-ins.
- Achieve assigned monthly/quarterly targets for gold loan disbursement volume and value (new loans and renewals).
- Build and maintain strong relationships with existing and potential customers to foster loyalty and repeat business.
- Cross-sell and up-sell other banking or financial products (e.g., insurance, fixed deposits, other loan products) to gold loan customers.
- Conduct outbound promotional activities and area mapping to identify potential customer segments.
- Gold Appraisal & Valuation:
- Accurately appraise gold ornaments/jewelry presented by customers for purity (karatage) and weight using prescribed tools and methods.
- Work closely with empaneled appraisers (Assayers) to ensure precise valuation and authenticity of gold.
- Determine the eligible loan amount based on the appraised value and prevailing loan schemes/policies.
- Loan Processing & Documentation:




- Guide customers through the gold loan application process, explaining terms, conditions, interest rates, and repayment schedules clearly.
- Collect and meticulously verify all necessary Know Your Customer (KYC) documents and loan application forms.
- Ensure proper execution of loan agreements, pledge forms, and other legal documents.
- Process loan applications, enter data accurately into the system, and facilitate timely loan sanction and disbursement within stipulated TAT (Turnaround Time).
- Manage the physical custody of gold collateral, ensuring secure storage as per established protocols.
- Customer Service & Relationship Management:
- Provide exceptional customer service, addressing customer queries, concerns, and complaints efficiently and courteously.
- Educate customers about various gold loan schemes, interest servicing, and renewal processes.
- Maintain customer confidence by keeping loan information confidential.
- Ope

📌 Gold Loan Officer (Ranchi)
🏢 Ujjivan Small Finance Bank
📍 Ranchi