Business Financials
- Define market segment and ensure product processes are aligned to it.
- Organize product trainings for launch expansion and capacity building.
- Support business in portfolio retention and cross-sell/up-sell products to existing customers.
- Track and facilitate the portfolio for growth, profitability, and yield.
- Track and facilitate to improve market share by current customer acquisition.
- Analyze potential partner relationships for the product in the builder segment.

Customer
- Communicate with all areas of the company, including business/sales, credit, operations, technology, communication, compliance, and strategy.
- Work with credit counterparts to define product underwriting and release requirements.
- Work with marketing communications to define the go-to-market strategy,



helping them understand product positioning, key benefits, and target customers.

Internal Process
- Serve as the internal and external evangelist for product offering, closely working with business/sales channels and key customers.
- Specify market requirements for current and future products by conducting market research, supported by ongoing visits to customers and non-customers.
- Prepare and execute the competition and market share strategy for the product line on an ongoing and proactive basis.

Learning & Innovation
- Attend trainings as and when nominated for.
- Complete the exercise for goal setting and appraisals on time.

📌 Specialist - Products (MSME) (Pune)
🏢 Ujjivan Small Finance Bank
📍 Pune