ABOUT CRETIKPANDA

We’re a fast-growing e-commerce brand house, building and scaling our brands from scratch.

From viral video ads and social-first storytelling to AI-powered editing workflows — we do everything in-house.

Our mission is straightforward: create content that people love, share, and can’t scroll past.

ABOUT THE ROLE

We are looking for a creative and performance-driven Senior Script Writer who can craft engaging and high-converting scripts for product advertisements on platforms like Facebook and Instagram. The ideal candidate understands audience psychology, hooks, and storytelling that drives conversions.

RESPONSIBILITIES
Write compelling scripts for short-form video ads (15–60 seconds)
Create scroll-stopping hooks within the first 3–5 seconds
Develop scripts focused on product advantages, problem-solving, and storytelling
Collaborate with the marketing and creative team for ad concepts




Adapt scripts based on performance data and feedback
Write in multiple tones (Hinglish, direct response)
Stay updated with current ad trends and viral formats
Handle, guide and give training to juniors or interns working under you.

REQUIREMENTS
Solid command of English and Hindi (Hinglish preferred)
Basic understanding of performance marketing and ad funnels
Ability to write crisp, engaging, and conversion-focused content
Creative mindset with attention to detail
Prior experience in ad scripts, content writing, or similar roles is a must

PREFERRED SKILLS
Understanding of consumer psychology and buying triggers
Knowledge of hooks and CTA writing
Ability to analyse winning ads and replicate frameworks

Location: Rohini Sector 18

Salary: ₹25,000 – ₹35,000

Experience: Minimum 1 year

📌 Senior Script Writer Product Ads Rohini (India)
🏢 cretikpanda
📍 India