We are looking for an experienced App Performance Marketing Expert with robust expertise in running and optimizing app-based campaigns across Google Ads, Meta Ads, and Native advertising platforms such as Taboola and Outbrain.
Key Responsibilities:
Plan, launch, and optimize app acquisition and performance campaigns.
Manage CPI, CPA, ROAS, and conversion-focused campaigns.
Analyze campaign performance and optimize budgets for better results.
Work with Google Ads, Meta Ads, Taboola, Outbrain, and other relevant platforms.
Track and analyze app installs, in-app events, and user acquisition performance.
Requirements:
2–3 years of experience in App Performance Marketing.
Strong hands-on experience with Google Ads and Meta Ads app campaigns.
Valuable knowledge of Native Ads platforms such as Taboola and Outbrain.
Robust understanding of campaign analytics, optimization, and performance metrics.
Pay: ₹20,000.00 - ₹35,000.00 per month
Experience
Mobile applications: 1 year (Required)
Software development: 1 year (Required)