Brand Management
Develop and execute annual brand marketing plans.
Ensure consistent brand identity across all marketing materials.
Increase brand awareness through ATL, BTL, and digital marketing activities.
Monitor competitor activities and market trends.
Sales Support
Work closely with the sales team to achieve business targets.
Develop promotional campaigns to increase dealer and distributor sales.
Support key customer presentations and product demonstrations.
Plan and execute dealer engagement programs.
Channel Development
Build robust relationships with dealers, distributors, and channel partners.
Plan showroom branding and merchandising activities.
Organize dealer meets and promotional events.
Track dealer performance and marketing ROI.
Product Management
Coordinate current product launches.
Conduct product training for sales teams and channel partners.
Gather customer feedback and market insights.
Recommend product improvements based on market demand.
Digital Marketing
Coordinate website updates.
Manage social media campaigns.
Work with agencies for digital advertising.
Track campaign performance using analytics.
Architect & Designer Engagement
Develop relationships with architects, interior designers, and consultants.
Organize CP meets and specification programs.
Conduct product presentations and experience center visits.