We are looking for an experienced Facebook & Google Ads Media Buyer to join our team in Ambala. The ideal candidate should have a robust understanding of paid advertising, campaign strategy, audience targeting, optimization, and performance analysis across both Meta Ads and Google Ads platforms.

The candidate will be responsible for planning, launching, managing, optimizing, and scaling paid advertising campaigns to generate sales, high-quality leads and achieve business growth objectives.

Please do not apply if you have less than 3 years of hands-on experience in Facebook/Meta Ads and Google Ads.

Key Responsibilities
Plan, create, launch, and manage campaigns on Facebook/Meta Ads and Google Ads.
Develop effective campaign strategies based on business goals and target audiences.
Conduct audience research, competitor research, and keyword research.
Manage campaign budgets and optimize ad spend for better ROI.
Monitor key performance metrics, including CTR, CPC, CPM, CPL, CPA, ROAS, and conversion rates.
Perform A/B testing of ad creatives, ad copy, audiences, landing pages, and campaign strategies.
Analyze campaign performance and provide regular reports and actionable insights.
Identify opportunities to improve campaign performance and scale successful campaigns.




Work closely with creative and marketing teams to develop high-performing ad campaigns.
Stay updated with the latest trends, changes, and best practices in Meta Ads and Google Ads.

Requirements
Minimum 3 years of hands-on experience in Facebook/Meta Ads and Google Ads.
Solid knowledge of campaign setup, audience targeting, bidding, optimization, and scaling.
Experience managing and optimizing paid advertising campaigns.
Strong understanding of performance marketing metrics and analytics.
Experience with lead generation and conversion-focused campaigns.
Ability to analyze data and make data-driven decisions.
Strong problem-solving and analytical skills.
Ability to work independently and manage multiple campaigns.

Preferred Skills
Experience with Google Analytics and conversion tracking.
Knowledge of Facebook Pixel, Google Tag Manager, and other tracking tools.
Experience with landing pages and conversion funnels.
Experience working with lead generation campaigns.

If you are passionate about performance marketing and have solid hands-on experience managing Facebook and Google Ads campaigns, we would love to hear from you. Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Facebook & Google Ads Media Buyer Ambala
🏢 Installs Infotech
📍 Ambala