We are looking for a data-driven Performance Marketing Executive to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads, Meta Ads, campaign optimization, lead generation, and performance analysis.
Essential Job Functions
Plan and manage paid advertising campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms.
Generate high-quality leads while maintaining target Cost Per Lead (CPL).
Optimize campaigns to improve CTR, Conversion Rate, ROAS, and ROI.
Perform A/B testing on ad creatives, landing pages, and audience segments.
Monitor daily campaign performance and optimize budgets accordingly.
Track campaign performance using Google Analytics, Google Tag Manager, and Meta Pixel.
Prepare weekly and monthly performance reports with actionable insights.
Collaborate with the content and design teams for ad creatives and landing pages.
Pay: ₹20,000.00 - ₹35,000.00 per month
Advantages
Provident Fund
Education
Bachelor's (Preferred)
Experience
Digital marketing: 1 year (Preferred)
Performance marketing: 1 year (Preferred)