Role Overview We are seeking a results-driven SEO Specialist to develop and execute our organic search strategy in our Noida Office. The ideal candidate is analytical, data-driven, and passionate about staying ahead of search engine trends. You will work closely with the Content, Product, Design, and Marketing teams to improve website visibility, increase organic traffic, and generate high-quality inbound leads. Responsibilities-

Develop and execute comprehensive on-page, off-page, and technical SEO strategies.

Conduct keyword research and identify high-impact prospects aligned with business objectives.

Optimize website content, landing pages, blogs, and product pages for search performance.

Perform technical SEO audits and work with developers to resolve crawlability, indexing, site speed, Core Web Vitals, and structured data issues.

Build and execute ethical link-building strategies to improve domain authority.

Monitor website rankings, traffic, conversions, and user behavior using SEO and analytics tools.

Track competitor performance and identify opportunities for growth.

Collaborate with content writers to develop SEO-driven content calendars and content briefs.

Optimize metadata, internal linking, URL structures, and content architecture.





Measure campaign performance and prepare regular reports with actionable insights.

Stay updated with search engine algorithm changes and recommend strategic improvements. Qualifications-

Bachelor's degree in Marketing, Communications, Business, or a related field.

2–5 years of hands-on SEO experience, preferably in a SaaS, AI, or technology company.

Solid understanding of on-page, off-page, technical, and local SEO best practices.

Experience with tools such as Google Analytics 4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and Google Tag Manager.

Knowledge of Core Web Vitals, schema markup, XML sitemaps, robots.txt, canonicalization, and website architecture.

Familiarity with CMS platforms such as WordPress or Webflow.

Basic understanding of HTML, CSS, and JavaScript from an SEO perspective.

Excellent analytical, problem-solving, and communication skills. KPIs- Growth in organic website traffic.

Improvement in keyword rankings for target search terms.

Increase in organic lead generation and conversions.

Growth in domain authority and quality backlinks.

Improvements in Core Web Vitals and technical SEO health.

Increase in organic share of website traffic and engagement.

📌 Search Engine Optimization Specialist Noida
🏢 Unifers.ai
📍 Noida