Looking for an SEO expert to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as on page, off page, content optimisation, link building and keyword strategy to increase rankings on all major search engines.
Roles and Responsibilities:
Develop optimisation plans for websites
Performing on-going keyword research including discovery and expansion of keyword prospects
Conduct technical and on-page audits, checking for things like URL structure changes, fixing broken links, correcting heading hierarchies, adding missing metadata, checking how quick the website loads, etc.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Develop and integrate content marketing strategies
Monitor search engine algorithms to keep up-to-date with changes.
In-depth understanding of search engine algorithms
Experience working with tools like semrush, aherfs, Google search console and Analytics
Gain website traffic, increase sales/leads and improve overall engagement
Optimizing copy and landing pages for search engines
Researching and implementing content recommendations for organic SEO success
Research and implement search engine optimization recommendations
In depth knowledge of link building strategies.
Develop and implement link building strategy
Research and analyse competitor links
Work with the development team to ensure SEO best practices are implemented
Work with editorial and marketing teams to drive SEO in content creation.
Knowledge of AEO, GEO is a plus.