• Develop social media plans/calendar, including content strategies and campaigns, with an emphasis on setting strategic goals, developing metrics, defining audiences and identifying key tactical frameworks. Work closely with creative and community management teams to ensure success of social media programs and initiatives
• Analyze current-state social media channels and determine areas of improvement, expansion and refinement. Stay current on social media and interactive marketing trends and provide guidance to clients and agency staffers on how to incorporate them
• Provide reporting and analysis of results, including strategic recommendations and tactical tips that are directly related to insights. Prepare detailed documents, including comprehensive strategic plans, audits, promotional plans and well-researched POVs (e.g.
strategic recommendations and opinions)
• Deliver transparent direction and inspiration to creative & technical teams in developing novel, sustainable and engaging concepts and implementation plans. Contribute to expanding the Brands overall approach to social media
• Should constantly engage with local India leadership and global social media, marketing and PR agencies to ensure a explicit value/ call to action for the target customer
• Collaborate with the Product team to manage product updates and newsletters, and to communicate recent features a and product hacks to build customer engagement and enable users to leverage our platform better
📌 Brand Communications Manager Hyderabad (India)
🏢 Leading
📍 India