Experience: 2+ Years
Location: Mohali (On-site)
Company: Visiontrek Communication
About the Role
We are looking for a passionate and results-driven Growth Marketing Specialist with at least 2 years of experience in digital marketing. The ideal candidate should have hands-on experience in driving website traffic, increasing mobile app installs, generating quality leads, and improving conversion rates through data-driven marketing strategies.
Key Responsibilities
Plan and execute digital marketing campaigns across Google, Meta (Facebook & Instagram), LinkedIn, and other platforms.
Drive user acquisition for websites and mobile applications.
Optimize website performance through SEO and improve app visibility using ASO (App Store Optimization).
Manage paid advertising campaigns, including Google Ads and Meta Ads.
Monitor campaign performance using Google Analytics (GA4), Google Search Console, and other analytics tools.
Conduct keyword research and competitor analysis.
Improve landing pages and conversion rates through A/B testing and optimization.
Create and manage email marketing campaigns.
Collaborate with designers, developers,
and content creators to execute marketing strategies.
Track KPIs and prepare regular performance reports with actionable insights.
Required Skills
Minimum 2 years of experience in Growth Marketing or Digital Marketing.
Robust knowledge of SEO, ASO, Google Ads, and Meta Ads.
Experience with Google Analytics (GA4) and Google Search Console.
Understanding of conversion optimization (CRO) and marketing funnels.
Knowledge of keyword research tools and analytics platforms.
Excellent analytical and communication skills.
Ability to manage multiple campaigns and meet deadlines.
Preferred Qualifications
Experience marketing mobile apps and websites.
Familiarity with Google Tag Manager, email marketing tools, and CRM platforms.
Basic und
What We Offer
Market-competitive salary based on experience.
Opportunity to work on cutting-edge web and mobile app projects.
Career growth in a fast-paced technology company.
Collaborative and supportive work setting.