31 Jul
|
HT Digital Streams
|
India
31 Jul
HT Digital Streams
India
Lead – Consumer Revenue & Growth
Build the future of consumer revenue at Mint.
At Mint, we're not chasing clicks. We're building a business powered by trust
Every day, millions of readers come to Mint to make better financial decisions. Our challenge isn't just attracting them—it's turning that trust into lasting relationships through subscriptions, habit-forming products and consumer experiences people are willing to pay for
We're looking for someone who can build that engine. Someone who sees every user journey as an chance to improve, every funnel as a puzzle to solve and every experiment as a chance to create measurable business impact. This isn't a marketing role. It isn't a subscription role. It's an end-to-end consumer business role.
Key expectation
Own the complete consumer revenue journey
From anonymous visitor to loyal app user
From registered member to paid subscribes
From subscriber to a highly engaged Mint customer who discovers products like Mint Portfolio and other premium offerings
Your job is to make every stage of that journey simpler, smarter and more valuable.
What you'll own
Rather than managing individual channels, you'll own the business outcomes.
Consumer revenue growth
Subscription growth and renewals
App growth, engagement and retention.
Registration and activation.
Consumer lifecycle (CRM, Push, Email, WhatsApp)
Personalisation and recommendation engines.
Pricing, packaging and paywalls.
Experimentation and A/B testing
Consumer analytics, cohorts and LTVGrowth of Mint Portfolio and other consumer monetisation initiatives.
How we'll measure success
You'll own metrics that matter.
Consumer Revenues
Net Subscription Growth
Subscriber Retention & Churn
DAU, MAU and Stickiness
LTV/CACRegistration & Activation
Rate Paywall Conversion
App Engagement
Consumer Lifetime ValueMint Portfolio Adoption & Revenue.
The kind of person we're looking
You think like a founder.
You obsess over customer behaviour, not vanity metrics.
You don't celebra
📌 Lead – Consumer Revenue (India)
🏢 HT Digital Streams
📍 India