We are seeking an experienced Adobe Journey Optimizer (AJO) Developer to design, develop, and implement personalized customer journeys across multiple channels. The ideal candidate should have hands-on experience with Adobe Journey Optimizer, Adobe Experience Platform (AEP), audience segmentation, event-driven journeys, and campaign orchestration.
Key Responsibilities
Design and develop customer journeys using Adobe Journey Optimizer (AJO).
Configure audiences, events, offers, decisioning, and multi-channel campaigns.
Integrate AJO with Adobe Experience Platform (AEP) and external data sources.
Build and optimize email, SMS, push notification, and in-app campaigns.
Monitor campaign performance and troubleshoot journey execution issues.
Collaborate with business, marketing, and technical teams to deliver personalized customer experiences.
Required Skills
Hands-on experience with Adobe Journey Optimizer (AJO).
Solid understanding of Adobe Experience Platform (AEP), Real-Time Customer Profile, and Segmentation.
Experience with event-based journey orchestration and campaign management.
Knowledge of REST APIs, JSON, and data integrations.
Familiarity with Adobe Experience Cloud solutions and customer engagement best practices.
Robust analytical, troubleshooting, and communication skills.
Preferred Qualifications
Adobe Journey Optimizer and/or Adobe Experience Platform certification.
Experience with Agile development methodologies.
Knowledge of Adobe Real-Time CDP is an added advantage