Description

Role purpose :

Own and build the SSO brand and demand engine across digital, offline, and doctor-led channels.

Core responsibilities
Define and execute SSO’s overall marketing and brand strategy.
Manage in-house teams and external agencies across digital, offline, and content.
Drive doctor branding, centre branding, and institutional visibility.
Own marketing budgets, ROI tracking, and performance reporting.
Ensure brand communication aligns with SSO’s clinical and ethical positioning.

Success metrics
Growth in high-quality OPDs and surgical leads.
Brand visibility and recall across priority markets.
Cost efficiency and ROI of marketing spends.
Consistency and quality of SSO brand presence.

Experience:
6–9 years in healthcare or services marketing.
Experience managing agencies and internal teams.
Robust understanding of performance marketing and brand building.

What success looks like in 6–12 months:
A transparent, differentiated SSO brand visible across markets.
Predictable demand contribution from marketing channels.
A high-performing, aligned marketing team.

📌 Marketing Head Gurugram (India)
🏢 Nameless
📍 India