Strategic/ Policy
- Ensure achievement of Sales budgets for the assigned geographical territory
- Develop a transparent understanding of his/her role as a responsible Officer of the Company and apply the knowledge, experience and skills to achieve the defined objectives for the position and the team.
- Review and discuss his/her plans for the achievement of territory’s sales budget each month (overall and product wise). Seek the assistance of the District Manager in formulating sales strategy.
- Conduct sales analytics to identify areas / stakeholders to be focused upon for driving business growth in the territory
- Provide inputs to the District Manager to help him validate the sales forecast or the rolling sales plan as per the defined frequency
- Provide inputs to the District Manager to help him manage salvage net to maintain it at an acceptable level
- Jointly with the District Manager, classify the medical practitioners in his/her territory in three categories A, B and C in the descending order of importance, A being the most important and C the least.
- Schedule the frequency of calls on the doctors depending on their criticality with respect to achievement of the sales targets for the district
- Deliver promotional messages tailored to each customer’s need so as to maximize sales
- Strictly adhere to coverage plans and frequency
- Strictly adhere to all applicable Pfizer policies and procedures.
Operational / Process
- Regularly visit chemists in the area to ensure sale of Pfizer’s products, collect information on the sales of competitor’s products and regularly update the team about this data
- Stay updated on the competitors’ activities through personal visits to wholesalers and retailers. Maintain regular contacts with medical practitioners, consultants, chemists and wholesalers.
- Book orders from the retailers to ensure adequate availability of products to meet the market demand. Also, ensure display of point-of-sale promotion material display in retailers’
📌 Healthcare Executive (Delhi)
🏢 Pfizer
📍 Delhi
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