Dear Candidate,

We are looking for a social media & Growth Manager to expand the reach to millions of Indian language speakers across India. You will lead the content strategy, digital execution, and a dedicated team to deliver insightful, high-impact content that resonates with the Indian people in different languages. Each Indian languages do have their social media manager, you will be leading that team, plan a strategy, and get it executed through the team. Please find below the job details:

Job Responsibilities
Strategy: Define and execute a growth roadmap for top Sadhguru Indian-language channels across YouTube, Instagram, Facebook, WhatsApp, and emerging regional-language-centric platforms.
Content Ownership: Own the content calendar (Long-form, Shorts/Reels, Stories) specifically tailored for native-language-speaking demographics.
Packaging: Guide scripting, titling, and thumbnail design to maximize CTR, retention, and shares.




Campaigns: Plan digital campaigns for events and initiatives; explore collaborations with aligned regional creators/influencers.
Analytics: Use YouTube Studio and Meta analytics to perform A/B testing and continuously improve performance metrics.

Skills/Competencies Required:
Minimum 3+ years of experience in social media/digital marketing, specifically targeting different Indian language-speaking audiences.
Proven track record of scaling YouTube channels or social media handles.
Deep understanding of Indian cultural nuances, audience preferences, and trends.
Proficiency in YouTube Studio, Meta tools, and data-driven decision-making.

Interested candidates please forward your resume.

Regards,

Priya Rajan

📌 Digital Manager Coimbatore (India)
🏢 Isha Foundation
📍 India