Duties and responsibilities:

Creative Ideas & Campaign Thinking

● Develop strong creative ideas for brand campaigns, launches, and storytelling initiatives.

● Translate strategic goals into compelling creative concepts.

● Build ideas that can travel across digital, social, retail, and brand experiences.

Creative Direction

● Lead the conceptual development of campaigns, shoots, and storytelling.

● Direct how ideas translate into visuals, films, social content, and brand assets.

Creative Team Leadership

● Manage and mentor teams across design, copywriting, styling, photography, and videography.

● Build a collaborative creative culture where ideas move quickly from concept to execution.

● Maintain high creative standards across all work produced.

Brand & Visual Consistency

● Ensure consistency in Nestasia’s visual and storytelling language across all platforms.

● Oversee creative output across website, social media, campaigns, product storytelling, and retail

experiences.

Shoot & Content Direction





● Conceptualize and lead photoshoots and video productions for campaigns and product storytelling.

● Guide styling, set design, photography, and video direction.

Cross-Functional Collaboration

● Work closely with marketing, product, and leadership teams to ensure creative ideas support brand

growth and business goals.

Desired Candidate Profile:

● 8–12+ years of experience in creative roles across agencies, brands, or studios.

● Solid portfolio demonstrating idea-driven campaigns and brand storytelling.

● Experience leading multidisciplinary creative teams.

● Ability to move fluidly between concept, direction, and execution.

● Solid aesthetic judgment and storytelling ability.

What Will Stand Out:

● Work that demonstrates strong ideas, not just solid visuals.

● Experience leading large creative productions or campaigns.

● Ability to build a distinct brand voice and visual identity.

📌 Creative Director Kolkata (India)
🏢 Nestasia
📍 India