Role Overview

We are looking for a senior Content Writer who can develop and execute a content strategy that positions our clients as a trusted thought leader in the B2B IT services space. The ideal candidate will produce high-quality, insight-driven content that attracts enterprise buyers, supports SEO objectives, and enables the sales team.

Department:

Digital Marketing

Reports To:

Head of Marketing

Location:

Chennai

Experience:

7–10 Years

Key Responsibilities
Develop and own the B2B content strategy aligned with demand generation and brand objectives
Write long-form content: blog posts, whitepapers, case studies, solution briefs, and thought leadership articles
Create SEO-optimized content targeting high-intent keywords for IT services and digital transformation topics
Collaborate with the SEO team to plan and publish content aligned with keyword strategy
Develop sales enablement content: email templates, one-pagers, battle cards, and pitch decks




Interview subject matter experts and translate technical concepts into compelling narratives
Manage a content calendar and ensure consistent publishing cadence across channels
Review and edit content produced by junior writers before publication

Requirements
7–10 years of content writing experience, with a solid B2B IT services or technology focus
Exceptional writing, editing, and storytelling skills
Solid understanding of SEO content principles — keyword mapping, internal linking, content clusters
Experience producing a wide range of content formats: blogs, whitepapers, case studies, social copy
Ability to translate complex technical topics into transparent, engaging content for C-suite audiences
Familiarity with CMS platforms (WordPress, etc.) and content marketing tools
Data-driven mindset — able to measure and optimize content performance

📌 Content Writer / Content Strategist Chennai
🏢 Proeze
📍 Chennai