Company Description

Blue Tyga is a fashion brand focused on functional fashion that combines style with everyday practicality. The company designs apparel and accessories that are both visually appealing and purpose-driven, ensuring comfort, utility, and durability. Blue Tyga aims to make fashion more adaptable to real-life needs while maintaining a strong sense of aesthetic identity. Team members collaborate closely to bring innovative, functional designs to market and connect with trend-conscious audiences. The brand offers opportunities to work in a rapid-paced setting where creativity and usability meet.

Role Description
Source relevant creators/influencers aligned with the brand’s target audience and campaign objectives.
Coordinate with influencers from initial outreach until campaign completion.




Manage influencer communication, follow-ups, and basic coordination.
Track campaign performance and understand whether the content is working in terms of engagement, reach, and overall response.
Identify what type of creative/content is performing well and share actionable inputs for future campaigns.
Have a valuable understanding of current social media trends, short-form content, and creator-led marketing.

Qualification
UG/PG Degree
Communication & Flexible
Fresher or max 1 year experienced.
Basic Knowledge about Influencer Marketing

📌 Influencer Marketing Coordinator Coimbatore
🏢 Blue Tyga
📍 Coimbatore