Role & responsibilities

Handling and Development of Waterproofing & Tiling Contractors / Applicators / Architects for Business Development which will result in Sales growth.
Field Marketing Modules
Ensure implementation of all market development modules as receive from HO team.
Provide insights on the effectiveness of current Field Marketing Modules.
Market Development Activities
Responsible for ensuring effective implementation & monitoring of all market development activities in coordination with ASM & NBDM.
Implementation of corrective actions as per signed off territories / products as per HO plan & in consultation with ASM & NBDM.
Engage End Users:
Direct responsibility of ensuring proper implementation & feedback of TRU Heroes loyalty programs.
Architects Engagement




Working closely with the Architects to build up on their relationship index
Market Intelligence
Responsible for collecting and providing timely updates on competitor activities.
Sales Support
Provide guidance, support & on the job training as per the training needs of the TSM & SO, to enable them to achieve their KIs related to market development.
Applicator Loyalty Program
Driving the Contractors/Applicators for qualification in the loyalty program.
Engage applicators covered in the program to ensure we have a pool of expert and loyal Applicators.

Preferred candidate profile
Building Materials (Waterproofing, preferred)

Paints

Cement

📌 Business Development Manager Gujarat
🏢 Astral Adhesives
📍 Gujarat