31 Jul
|
Proeze
|
Chennai
Job DescriptionRole Overview NWe are looking for a senior Content Writer who can develop and execute a content strategy that positions our clients as a trusted thought leader in the B2B IT services space. The ideal candidate will produce high-quality, insight-driven content that attracts enterprise buyers, supports SEO objectives, and enables the sales team. NDepartment: NDigital MarketingnReports To: NHead of MarketingnLocation: NChennainExperience: N7–10 YearsnKey Responsibilities Nn Develop and own the B2B content strategy aligned with demand generation and brand objectives N Write long-form content: blog posts, whitepapers, case studies, solution briefs, and thought leadership articles N Create SEO-optimized content targeting high-intent keywords for IT services and digital transformation topics N Collaborate with the SEO team to plan and publish content aligned with keyword strategy N Develop sales enablement content: email templates, one-pagers, battle cards,
and pitch decks N Interview subject matter experts and translate technical concepts into compelling narratives N Manage a content calendar and ensure consistent publishing cadence across channels N Review and edit contentproduced by junior writers before publication NnRequirementsn N 7–10 years of content writing experience, with a solid B2B IT services or technology focus N Exceptional writing, editing, and storytelling skills N Strong understanding ofSEO content principles — keyword mapping, internal linking, content clusters N Experience producing a wide range of content formats: blogs, whitepapers, case studies, social copy N Ability to translate complex technical topics into clear, engaging content for C-suite audiences N Familiarity with CMS platforms (WordPress, etc.) and content marketing tools N Data-driven mindset — able to measure and optimize content performance N
📌 Content Writer / Content Strategist (Chennai)
🏢 Proeze
📍 Chennai