Job Description

Ecommerce Manager (D2C Growth & Operations)Role Overview

We are looking for an Ecommerce Manager to own and scale our online sales across website and marketplaces. This role sits at the intersection of marketing, operations, and product — responsible for driving revenue, improving conversion rates, and ensuring a seamless customer journey end-to-end.

Key Responsibilities1. Revenue & Growth

- Own daily, weekly, and monthly revenue targets
- Optimize conversion rate (CVR), AOV, and repeat purchase rate
- Plan and execute campaigns, offers, and product launches
- Work closely with performance marketing team to improve ROAS

1. Website Management

- Manage website merchandising (product placement, collections, landing pages)
- Improve UX/UI to drive higher conversions
- Optimize product pages (copy, images, pricing, bundles)
- Coordinate with developers for feature updates and fixes

1. Funnel Optimization

- Analyze full funnel: traffic → add to cart → checkout → purchase
- Reduce drop-offs across checkout flow
- Run A/B tests on pricing, offers, and creatives
- Improve COD vs prepaid mix

1. Marketplace Management

- Manage Amazon, Flipkart, etc.
- Optimize listings, keywords, and pricing
- Plan marketplace promotions and inventory

1. CRM & Retention

- Drive repeat purchases via Whats App,



email, and SMS
- Set up automated flows (abandoned cart, post-purchase, reactivation)
- Work with CRM tools (e.g., Web Engage, Gupshup)

1. Inventory & Operations

- Coordinate with supply chain to ensure stock availability
- Plan inventory based on demand forecasts
- Reduce stockouts and overstocking
- Work with logistics partners to improve delivery and reduce RTO

1. Data & Analytics

- Track and report key metrics:
- Conversion rate
- CAC vs LTV
- AOV
- RTO %
- Repeat rate
- Use tools like Google Analytics, Shopify, internal dashboards
- Turn data into actionable insights

Key Requirements

- 2–5+ years in Ecommerce / D2C roles
- Experience managing a brand doing ₹1Cr+/month (preferred)
- Solid understanding of performance marketing & funnels
- Hands-on with Shopify / Woo Commerce / custom platforms
- Data-driven mindset with strong analytical skills
- Experience with CRM and retention tools
- Ability to move fast in a high-growth startup environment

Bonus Skills

- Experience in health, wellness, or pharma D2C
- Knowledge of COD optimization & RTO reduction
- Experience scaling brands from 0 → 10Cr+/month
- Basic understanding of creatives and ad performance

📌 Ecommerce Manager (Mumbai)
🏢 Altrone
📍 Mumbai