Ensure achievement of primary and secondary targets, visibility and distribution expansion within the territory to achieve the business objectives.Implement secondary schemes in the DMT/IMT StoresSecondary trackingProduct detailing to retailersIdentify outlets based on off take performance.Brand and SKU availability in DMT /IMT StoresMerchandising of our products by self and through v-DECsImplement merchandising offers provided by companyImplement activities, and Key accounts activities; Implement Launch plan for current products; Focus on Key brandsAchieving targets of sales growth activitiesSuccessful implementation of launch planOrganize and plan the market working for self and DSReduce v-DECs attritionImprove market activities implementationFurnish reports related to market workings and salesCompetitor’s activity in the Hyper and CNC StoresCompetitor pricing monitor reportsActivity reports (like Demo Sampling Drives, Visibility drive, etc)Submit reports as and when asked / plannedTimely submission of reportsAuthentic market info.MAJOR CHALLENGESProducts are in premium segment hence pricing is an issue vis-à-vis local competitorsSourcing of Distribution Salesman and handling v-DECs attritionDelayed invoicing at Depot resulting in loss of sale due to stocks related, Cfa infrastructure related, invoicing process related, or dispatch related issuesSKILLS AND KNOWLEDGE & Relevant and total years of ExperienceGraduation10 + 2 with good experienceMin. 6 months for Sales Trainee levelMin 3 years for Modern Sales officerFMCG or related industries
📌 Modern Trade sales officer (Chennai)
🏢 Sundrop Brands
📍 Chennai
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