Roles and Responsibilities :

Strategy & Planning
- Develop and execute regional business strategies aligned with organizational objectives and competitive market dynamics.
- Conduct market research, competitor benchmarking, and gap analysis to identify growth opportunities and drive corrective actions.
- Expand market presence by strengthening the dealer and retailer network across the region.
- Enhance brand visibility and market positioning through distributor engagement, retailer relationships, and promotional initiatives.

Financial Management
- Monitor sales performance, customer feedback, and market trends, providing regular insights and reports to management.
- Ensure alignment of regional sales activities with financial objectives and drive achievement of monthly, quarterly, and annual sales targets.
- Track key business metrics and implement action plans to improve revenue and profitability.

Business Development & Execution
- Identify, evaluate, and capitalize on new business opportunities through market intelligence and stakeholder engagement.
- Build and maintain strong relationships with clients, dealers, channel partners, influencers, and other key stakeholders.
- Organize and lead dealer meets, product presentations, training sessions, and participation in trade shows and industry events.
- Execute marketing and sales initiatives in collaboration with the communication and marketing teams to maximize market reach.




- Lead special projects and programs such as Loyalty Engagement Programs and Sales Acceleration initiatives to enhance customer engagement and market penetration.
- Ensure effective implementation of company policies, schemes, promotions, and discount programs across the distribution network.

People Leadership & Team Management
- Lead, coach, and motivate the sales team to achieve business objectives and maximize productivity and performance.
- Provide training and support to dealers and sales representatives to strengthen product knowledge and sales capabilities.
- Manage manpower planning, team deployment, and vacancy fulfillment to ensure optimal workforce availability.
- Review and validate sales reports, expense claims, and team performance metrics.
- Conduct regular market visits and fieldwork with sales team members and channel partners to drive business growth and operational excellence.

Job Requirements :

- 10-20 years of experience in automobile industry with expertise in dealer network management.
- Proven track record of achieving significant revenue growth through effective dealer sales strategies.
- Robust understanding of local market dynamics, including competition analysis and customer needs assessment.
- Excellent communication skills with ability to build strong relationships at all levels.

📌 Regional Sales Manager (West Bengal)
🏢 Finolex Industries (FIL)
📍 West Bengal