Key Responsibilities

- Develop and lead the overall creative strategy for client and in-house brands.
- Conceptualize and execute innovative campaigns across digital, social media, print, video, and experiential marketing.
- Lead and mentor a team of graphic designers, motion designers, video editors, copywriters, and creative strategists.
- Collaborate with the marketing, client servicing, performance marketing, and production teams to deliver integrated campaigns.
- Review and approve all creative assets before client delivery or publication.
- Ensure all creative output aligns with brand guidelines, business objectives, and quality standards.
- Present creative concepts, campaign ideas, and pitches to clients and senior management.
- Drive brainstorming sessions and foster a culture of innovation and creativity.
- Oversee creative project timelines, resource allocation, and quality control.
- Stay updated on emerging design trends, consumer insights, digital platforms, AI tools, and industry best practices.
- Lead rebranding initiatives, product launches, and integrated marketing campaigns.
- Balance creativity with commercial objectives to achieve measurable campaign results.

Required Skills

- Expertise in creative strategy,



branding, and visual storytelling.
- Robust knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and Figma.
- Excellent understanding of digital marketing, social media, advertising, and content strategy.
- Ability to develop compelling concepts from brief to execution.
- Strong presentation and client-facing skills.
- Exceptional leadership, mentoring, and team management abilities.
- Excellent project management and organizational skills.
- Ability to manage multiple high-priority projects under tight deadlines.
- Understanding of AI-powered creative tools and emerging design technologies is an advantage.

Qualifications

- Bachelor's or Master's degree in Graphic Design, Visual Communication, Fine Arts, Advertising, Mass Communication, or a related field.
- 812 years of experience in a creative agency, advertising agency, digital marketing agency, or brand management role.
- Minimum 3–5 years of experience leading creative teams.
- Proven portfolio demonstrating successful branding, advertising, and integrated marketing campaigns.

📌 Creative Director (Uttar Pradesh)
🏢 Imarti Media
📍 Uttar Pradesh