Title: Marketing Specialist
Years of experience: 4+ years
Location: Okhla Phase 2, Delhi
Mode Of Work: Work from Office, 6 Days
Roles and Responsibilities:
- Drive the collateral creation and update effort to enable the sales team (catalogs, case studies, emailers, flyers, etc.)
- Assist in overseeing all company social media and posts (Facebook, LinkedIn, Instagram, and Twitter) management.
- Coordinate with Public Relations agency to ensure media coverage of produt launches and company updates
- Have experience with LinkedIn Marketing and Email Marketing
- Execute daily administrative tasks to ensure the Marketing department runs smoothly
- Create reports on marketing and sales metrics, like conversion rates Assist with organizing promotional events
- Keep organized records of marketing metrics and results of past campaigns
- Monitor competitors' marketing activities
- Coordinates with the agencies. Knowledge of ATL and BTL activities.
- Create reports on marketing and sales metrics, like conversion rates
- Monitors and develops reports on marketing performance across different channels and activities.
- Work closely with the sales team and make notes of customer behavior and buying cycle.
Required Key Skills:
- Specific Marketing
- Project Management and Project Execution Skills
- Worked on Premium Product Sale
- Influencer Marketing
- Experience analyzing data.
- Knowledge of market research practices and techniques.
- Lead Generation
- Digital Marketing
- Handling Website Agency
- Client Relationship Management
- Leadership and Team Management.
- Linkedin marketing
- Email Marketing
- HTML Coding
Industry Background:
- Air Purification / IAQ/ HVAC (AHU/Products/parts sales or any other similar in Aircon industry)
- Building Construction Industry
- Home Automation
- Consumer Durables
- Advertising Agency for Consumer Branding
Education:
- B.Tech or Diploma(preferred Mechanical).
- Or any other technical Education Degree.