Job Description

Position: Senior Manager B2B Sales (Cable Industry)

Location: Dehradun

About the Role

We are seeking an experienced and driven Senior Manager – B2B Sales to lead business development and sales growth for our cable business. The ideal candidate should have a strong background in the cable industry, proven experience in B2B sales, and an established network across distributors, EPCs, consultants, contractors, OEMs, and industrial customers.

Key Responsibilities

- Drive B2B sales and business development activities for cable products across assigned territories.
- Identify, acquire, and manage key accounts in infrastructure, industrial, construction, power, utility, and EPC sectors.
- Develop and implement sales strategies to achieve revenue and profitability targets.
- Expand and strengthen relationships with distributors, dealers, contractors, consultants, and project customers.
- Generate new business opportunities and build a strong sales pipeline.
- Lead commercial negotiations and ensure successful closure of business opportunities.
- Monitor market trends, customer requirements, and competitor activities.
- Collaborate with internal teams to ensure timely execution of orders and superior customer service.
- Prepare sales forecasts, MIS reports,



and business reviews for management.
- Ensure timely collections and maintain healthy customer relationships.

Candidate Profile

- Bachelor's Degree in Engineering, Business Administration, Marketing, or a related discipline.
- Minimum 10 years of experience in B2B Sales within the Cable Industry.
- Robust exposure to Power Cables, LT/HT Cables, Control Cables, Instrumentation Cables, Wires, or related electrical products.
- Proven track record of handling channel sales, project sales, and key account management.
- Excellent communication, negotiation, presentation, and relationship management skills.
- Strong market network within the electrical, industrial, infrastructure, and EPC segments.

Mandatory Requirements

- Minimum 10 years of relevant experience in Cable Sales.
- Experience with reputed cable and wire manufacturers.
- Stable career progression with strong sales achievements.
- Willingness to travel extensively for business development activities.

Compensation

- Fixed CTC: Up to 25 LPA
- Performance-Linked Incentives

Application Process

Interested candidates may share their updated resume at:

Email: [email protected]

📌 Senior ManagerB Sales (Cable Industry) (Uttarakhand)
🏢 ABS Groups
📍 Uttarakhand