Job Description – Business Development Manager (BDM)

Location: Palarivattom, Kochi, Kerala
Industry: Education / EdTech
Employment Type: Full time
Salary: ₹60,000 – ₹70,000 per month + Performance Incentives

Position Overview

We are seeking an experienced and highly motivated Business Development Manager (BDM) to lead business growth initiatives, drive student admissions, and manage a high-performing sales team. The ideal candidate must have a strong background in the Education/EdTech sector and proven experience in team handling, revenue generation, and achieving business targets.

Key Responsibilities

- Lead and manage the Business Development team to achieve admission and revenue targets.
- Develop and execute strategic business development plans to increase market penetration and student enrollments.
- Build and maintain strong relationships with schools, colleges, educational consultants, and corporate partners.
- Identify new business opportunities and establish institutional partnerships.
- Monitor team performance, conduct regular reviews, and provide coaching and mentoring.
- Drive lead generation, conversion, and admission processes.
- Coordinate with the marketing team for campaigns, events, seminars, and promotional activities.
- Analyze market trends, competitor activities, and customer requirements to identify growth opportunities.
- Prepare sales forecasts, business reports, and performance dashboards for management.

Mandatory Requirements

- Bachelor's Degree in Business Administration, Marketing,



Education, or a related field.
- MBA preferred.
- Minimum 5+ years of experience in Business Development or Sales within the Education/EdTech sector.
- Must have experience in handling and leading a sales/business development team.
- Proven track record of achieving admission and revenue targets.
- Strong leadership, communication, negotiation, and presentation skills.
- Experience in institutional tie-ups, student recruitment, and partnership development.
- Ability to manage multiple stakeholders and work in a target-driven environment.

Preferred Skills

- Strong understanding of the Kerala education market.
- Experience in CRM and sales management tools.
- Excellent problem-solving and team management capabilities.
- Strategic thinking with a results-oriented approach.

Key Performance Indicators (KPIs)

- Admission and revenue target achievement.
- Team performance and productivity.
- Institutional partnerships acquired.
- Lead-to-admission conversion rate.
- Business growth and market expansion.

Compensation & Benefits

- Salary: ₹60,000 – ₹70,000 per month (Based on Experience)
- Attractive Performance Incentives
- Travel Allowance
- Mobile Reimbursement
- Career Growth Opportunities

Immediate Joiners Preferred

Location: Palarivattom, Kochi, Kerala

Note: Candidates without prior Education/EdTech industry experience and team handling experience will not be considered.

Pay: ₹65,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Business Development Manager (BDM) (India)
🏢 catalyst education
📍 India