Job Title : Growth Marketing Manager

Experience : 4-10 Years

Location : Mumbai

Roles & Responsibilities

- Drive customer acquisition through alternative and performance marketing channels

- Build and scale non-paid growth channels (partnerships, outbound, referrals)

- Develop and manage partnerships and distribution networks

- Execute outbound campaigns via WhatsApp, email, and direct outreach

- Design and optimize referral programs and growth loops

- Implement hyper-local / cluster-based growth strategies

- Manage performance marketing campaigns (Google, Meta, etc.)

- Optimize marketing funnel (onboarding, activation, retention)

- Collaborate with product teams for conversion and user journey improvement

- Track and improve CAC, conversion rates, and customer retention

Requisites





- Strong experience in growth marketing and customer acquisition

- Hands-on experience in performance marketing and alternative channels

- Proven ability to build scalable non-paid growth channels

- Experience in startups / marketplaces / SaaS / fintech / MSME segment

- Strong understanding of customer funnels and retention strategies

- Ability to drive data-driven decisions and marketing experiments

- Experience in partnerships, outbound, and referral programs

- Robust analytical, problem-solving, and execution skills

- Self-driven, creative, and comfortable working in ambiguous environments

📌 Growth Marketing Manager (India)
🏢 MASTER MIND CONSULTANCY
📍 India