Location: Remote / Onsite
Salary range- ₹10,000 – ₹30,000/month
Full time
We’re looking for a Performance Marketing Specialist with experience scaling D2C fashion, jewelry, or accessories brands.
Responsibilities
- Manage & optimize Meta Ads and Google Ads campaigns
- Improve ROAS through A/B testing and funnel optimization
- Analyze campaign performance and provide actionable insights
- Collaborate with creative teams for high-performing ad creatives
- Track KPIs, budgets, Pixel/CAPI, and campaign performance
- Stay updated with trends and competitor strategies
Requirements
- Minimum 1 years of experience in D2C performance marketing
- Experience working with fashion/jewelry/accessories brands
- Strong knowledge of Meta Ads, Google Ads, Analytics & Pixel/CAPI
- Proven experience in improving ROAS & reducing CAC
- Shopify knowledge is a plus
- Analytical and creative mindset