- Manage daily operations of the company's e-commerce website and online marketplaces (such as Amazon, Nykaa, Flipkart, and other platforms).
- Develop and execute e-commerce strategies to increase online sales and revenue.
- Monitor product listings, pricing, inventory, and promotional activities.
- Coordinate with marketing, design, and product teams to launch current skincare products.
- Optimize product pages with high-quality content, images, and SEO best practices.
- Analyze sales performance, website traffic, customer behavior, and conversion metrics.
- Plan and execute seasonal campaigns, discounts, and promotional offers.
- Manage digital merchandising to improve customer experience and product visibility.
- Track key performance indicators (KPIs) and prepare regular performance reports.
- Ensure accurate order processing, inventory synchronization, and customer satisfaction.
- Stay updated on skincare industry trends, competitor activities, and e-commerce best practices.