31 Jul
|
Make Your Own Perfume (MYOP
|
India
31 Jul
Make Your Own Perfume (MYOP
India
At MYOP (Make Your Own Perfume), we’re redefining the fragrance experience with India’s first perfume bar, over 50+ stores nationwide, and a growing international presence. Our retail spaces aren’t just points of sale — they’re immersive brand experiences.
We’re looking for a Retail Marketing Manager to lead strategies and activations that make our stores unmissable, our customers engaged, and our brand unforgettable.
What You’ll Do
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Develop and execute retail-focused marketing strategies to drive footfall, conversions, and customer retention across MYOP stores.
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Plan and oversee store launch campaigns, seasonal promotions, and mall collaborations.
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Work closely with mall marketing teams to create joint promotional opportunities.
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Coordinate BTL activations, sampling drives, and in-store events.
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Lead visual merchandising plans in alignment with brand guidelines.
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Partner with the influencer marketing team for on-ground collaborations.
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Track ROI for all retail marketing initiatives and optimise for performance.
Requirements
What We’re Looking For
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5–6 years of experience in retail marketing or experiential marketing (lifestyle, luxury, FMCG, or fashion preferred).
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Strong understanding of in-store activations, mall partnerships, and BTL strategies.
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Proven ability to manage multi-location campaigns and work cross-functionally.
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Excellent vendor negotiation, budgeting, and project management skills.
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Creative mindset with a results-driven approach.
Advantages
PF
ESI
Health Insurance
📌 Retail Marketing Manager (India)
🏢 Make Your Own Perfume (MYOP
📍 India