Key Responsibilities

- Own the IndoChats brand identity, voice, and visual system (navy/saffron/teal house style) across all touchpoints

- Direct the Graphic Designer and Video Editor team to produce launch, product, and campaign creative

- Guide the Social Media Managers and in-house Content Creators to ensure brand-consistent output across channels

- Develop creative concepts for major campaigns (launch, IPL sponsorship, festival moments) in line with the Marketing Master Plan

- Maintain and evolve brand guidelines as the platform expands into recent features and markets

Requirements

- 5+ years in brand/creative management, ideally consumer tech or app brands

- Strong portfolio spanning digital, video, and campaign creative

- Experience managing a creative team (designers, editors) and external agencies

- Working knowledge of Indian and diaspora cultural/visual sensibilities across target markets

Key Performance Indicators (KPIs)

- Brand consistency across channels (audit score)

- Creative output volume/turnaround time

- Campaign creative performance (engagement, CTR)

- Brand awareness lift in tracked markets

Work Location: In person

📌 Brand & Creative Manager (India)
🏢 Indo Chats Private
📍 India