30 Jul
|
Publicis Groupe India
|
Mumbai
30 Jul
Publicis Groupe India
Mumbai
Starcom is a global media and communications agency that was founded in Chicago. The company provides a wide range of advertising and marketing services to clients, including media planning and buying, digital strategy, data and analytics, and content creation. nnWith offices in major cities around the world, Starcom works with clients in a variety of industries to help them build their brands and connect with consumers through meaningful, relevant, and engaging experiences. Starcom is a part of Publicis Groupe, one of the world's largest advertising and communications holding companies.nnKey Responsibilities nn- Responsible for providing client history, goals, hurdles and insights for strategic developmentn- Develop media plans and recommendations to coincide with media strategy and KPIsn- Lead in the development of all major presentations/decks. Gain appropriate internal approvals prior to release to the clientn- Maintain strong working relationship with client and internal constituentsn- Identify opportunities for the client growthn- Notify agency management for client issues/problemsn- Ensure documentation of client conversations and agreements through conference reportsn- Ensure all client materials/correspondence are on strategy and of the highest qualityn- Supervise and mentor junior staffn- Keep self abreast on the current on events,
latest trends and solid industry knowledge.n- Ensure that media plans are well placed and maintained effectively, meeting the desired budget and impressions.n- Review and propose media spend adjustments according to performance and market conditionsn- Track media markets using data gathered from research, analysis of market trends, media supply availability, recent market opportunities, and competitive activity.nnSkills/Competency/Experience:nn- Practical knowledgeable u0026 exposure about and experienced with the concepts, approaches and issues involved in traditional media planning. Understanding of Digital Ecosystem will be added advantagen- Familiar with the timelines, processes and needs of the implementation of all median- Proficient in all syndicated and proprietary media applications.n- Technical proficiency, particularly with media systems and MS Excel, Word and Power Pointn- Able to tap into proprietary consumer insight applications or alternative sources for more in-depth analysis.n- Keep abreast to the development and trends in the ever-changing media landscape.n- Excellent Interpersonal u0026 Communication Skillsn- High level of organization and analytical skillsn- Proven experience of working closely with the teamn- Comfortable with ambiguity.n- Exceptional organizational and management skills along with financial acumenn- Strong ability to follow through on commitments.n- Working knowledge of Media Softwares like BARC, TAM, MAP .
📌 Operations and Delivery Lead, PC Insurance and Brokerage (Mumbai)
🏢 Publicis Groupe India
📍 Mumbai