About iwayworks Iwayworks Media LLP is a Mumbai-based creative marketing agency dedicated to building brands with purpose and personality We specialize in influencer marketing production user-generated content UGC social media and digital branding With a sharp focus on storytelling and strategy we help brands create meaningful connections with their audience across platforms Our culture thrives on creativity collaboration and a passion for results If you love working in a rapid-paced idea-driven environment this is your place Responsibilities Lead influencer marketing strategy for client programs Research and identify key influencers bloggers and online media in designated categories Build strong relationships with influencers through seeding programs and regular communication Negotiate and execute paid blogs blog networks Identify establish and manage ongoing influencer brand ambassador programs Stay on top of industry trends the latest PR social media advancements and relevant campaigns Establish and build relationships on behalf of the company and their clients Understand the client s mindset and requirements Must have contact details of top social media personalities especially from the Lifestyle Fashion Food Parenting Technology and Auto sectors Excellent communication and networking skills Should have a passion for using social media platforms to communicate with audiences and a deep understanding of what motivates people to engage with brands through them Should have a creative bent of mind and think outside the box Monitor and lead the existing influencer marketing team ensuring smooth execution and performance tracking across all campaigns Key Requirements Graduate Postgraduate in Management English Public Relations or Mass Communication preferred Excellent interpersonal verbal and written communication skills Minimum 2 years of prior experience in campaign execution Ability to multitask and perform under pressure Job Type Full-time Pay 20 000 00 per month Supplemental Pay Performance bonus Application Question s Please mention your current area of residence Do you have a personal laptop to work with Your Current CTC Expected CTC Please Mention your experience e g 1 year 2 months Work Location In person