1 Digital Strategy Planning Develop and implement digital marketing strategies aligned with company goals Plan campaigns across social media SEO SEM email website and digital ads Forecast digital performance metrics and plan budgets 2 Website Online Presence Management Oversee website updates content and performance Ensure SEO optimization keyword ranking and traffic growth Maintain accurate product offer and company information online 3 Social Media Management Plan and execute content across platforms Facebook Instagram YouTube LinkedIn etc Manage posting schedules engagement comments and community interactions Create or oversee creation of creatives videos and ad content 4 Digital Advertising Lead Generation Run paid campaigns Google Ads Meta Ads OTT display ads Optimize campaign performance for lower cost per lead CPL Track and analyze leads from all digital channels 5 CRM Lead Management Monitor lead flow from digital platforms into CRM Ensure timely follow-up by sales teams Analyze conversion ratios and suggest improvements 6 Content Development Branding Create or coordinate blogs videos social posts and promotional content Ensure brand consistency in all digital communication Work with designers photographers and influencers if needed 7 Data Analytics Reporting Track KPIs such as website traffic engagement conversions ROI and reach Create weekly monthly and campaign reports Use tools like Google Analytics Meta Business Suite and CRM dashboards 8 Online Reputation Management ORM Monitor reviews on Google social platforms and third-party sites Respond to customer feedback professionally Improve brand ratings and customer trust 9 Market Competitor Research Track digital trends and competitor activities Suggest current digital tools and platforms to improve performance 10 Coordination with Internal External Teams Work with sales marketing and management teams to align goals Coordinate with agencies for creatives ads and digital support Conduct digital training for team members when required Skills Required for a Digital Manager Strong knowledge of SEO SEM Social Media and analytics Creative thinking and strategic planning Understanding of CRM tools and lead management Good communication and project management skills Ability to manage budgets and optimize campaign ROI Job Types Full-time Permanent Pay 13 925 12 - 35 000 00 per month Benefits Health insurance Provident Fund Work Location In person

📌 Digital Manager (Punjab)
🏢 Fitveda Enterprises
📍 Punjab