Data Associate (India)

Data Associate (India)

31 Jul
|
MediaRadar
|
India

31 Jul

MediaRadar

India

About MediaRadar now including the data and capabilities of Vivvix powers the mission-critical marketing and sales decisions that drive competitive advantage Our competitive advertising intelligence platform enables clients to achieve peak performance with always-on data and insights that span the media creative and business strategies of five million brands across 30 media channels By bringing the advertising past present and future into focus our clients rapidly act on the competitive moves and emerging advertising trends impacting their business Job Summary As a Data Associate you will play a key role in powering MediaRadar s data operations by ensuring advertising content is accurately classified attributed and maintained across our platforms This includes reviewing ads across digital mobile TV radio and print creating and updating product records in the MediaRadar Product Catalog and attributing creative details that enrich our datasets for client use Beyond day-to-day processing you ll contribute to operational excellence by identifying workflow inefficiencies enhancing data quality and collaborating with automation and governance teams to adopt recent tools and processes This role is ideal for detail-oriented individuals who want to build a foundation in data operations while gaining exposure to analytics automation and governance career paths Responsibilities Review digital mobile online TV radio and or print ads using MediaRadar s proprietary platforms to classify the ad Assign correct product advertiser brand and campaign details Create and maintain new product records in the Media Radar Product Catalog when products do not exist following governance standards using documentation guidelines and reference materials Attribute ads using Mediaradar s proprietary platforms to tag key creative elements such as audio text visuals promotions pricing holidays and target audience Support continual operational excellence by identifying inefficiencies proposing improvements reducing workflow waste and enhancing speed accuracy and quality Collaborate with managers automation teams and data quality specialists to identify and test new tools enhancements and adopt improved workflows Identify and report missing media details and take action to confirm data completeness and accuracy Report on status coverage volume and other key metrics Communicate effectively with team members managers and other operational teams Success Measures Accuracy Achieve and maintain 98 accuracy in ad classification attribution and product catalog updates Efficiency Consistently process ads per day mix of classification and attribution against defined team productivity benchmarks Completeness Ensure 95 of ads processed include all required product creative and metadata details Quality Reduce rework error rates to

📌 Data Associate (India)
🏢 MediaRadar
📍 India

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