SEVORA is India s first styling-led accessible-luxury fashion marketplace pioneering the Try-Before-You-Buy model We combine curated premium brands personalized styling and seamless digital experiences to deliver fashion that is elegant convenient and risk-free Role Overview The E-commerce Visual Merchandiser Visual Designer will define how Sevora s digital storefront across website app and integrated channels looks feels and flows You ll create visually compelling layouts uphold merchandising standards and ensure every touchpoint reflects Sevora s luxury DNA while driving discovery engagement and conversions This role demands a blend of creative flair UX instincts and data-driven optimization leveraging AI-powered tools personalization engines and continuous experimentation Key Responsibilities Visual Merchandising Strategy Standards Develop visual merchandising guidelines and brand standards across all digital touchpoints Use storytelling visuals and premium photography to inspire emotion and elevate perception Ensure consistency across devices and channels desktop mobile app email push social Storefront Layout Optimization Craft visually appealing store layouts category pages and intuitive product placements to boost UX Apply merchandising strategies focal points balance contrast to guide user attention Structure smart categorization brand size color occasion price to improve discoverability Visual Design Campaign Execution Design all digital marketing and platform visuals including Homepage category banners Product carousels sliders Landing pages for campaigns promotions Social media graphics aligned with platform campaigns Translate campaign themes into immersive layouts lookbooks banners carousels aligned with brand storytelling Ensure all visuals adhere to luxury brand aesthetics merchandising guidelines and conversion best practices Product Page Asset Management Curate high-quality imagery and videos that simulate tactile experience Ensure PDPs are optimized for conversion-driving visuals styling and cross-selling modules UX Optimization Personalization Collaborate with UX design teams on navigation structures sticky headers faceted filters and mobile-first layouts Use AI personalization tools to deliver context-aware product recommendations A B test and deploy AI-driven adaptive layouts based on user behavior and segment insights Continuous Improvement Analyze engagement bounce rates conversion funnels and product discovery rates to refine merchandising Use AI tools for real-time testing heatmap tracking and predictive analytics to guide decisions Collect customer feedback to continuously improve the visual journey Skills Competencies Strong understanding of digital visual merchandising UX storytelling and graphic design in fashion e-commerce Expertise with Adobe Creative Suite Figma Canva AI Firefly MidJourney and similar AI-powered tools Experience in motion graphics campaign banners and interactive visuals is a plus Familiarity with AI-driven personalization platforms Dynamic Yield Vue ai Algonomy Analytical mindset with ability to interpret data into visual UX optimizations High attention to detail and luxury aesthetic sensibility Job Types Full time Permanent Pay 20 000 00 - 35 000 00 per month Benefits Health insurance Paid sick time Paid time off Provident Fund Work Location In person

📌 E-commerce Visual Merchandiser (West Bengal)
🏢 Sevora Technologies Private
📍 West Bengal