Position Content Strategist Location Chennai Tamil Nadu Reports to Head of Marketing and Communications Employment Type Full-time Immediate Requirement Key Responsibilities Content Strategy Development Design and implement a multi-channel content strategy that aligns with the brand identity and marketing goals of both the engineering college and the school Content Creation Curation Oversee the creation editing and publishing of engaging and high-quality content across various platforms including websites blogs social media newsletters brochures and press releases Audience Engagement Develop targeted content that speaks to prospective students current students parents alumni and faculty fostering a sense of community and driving engagement SEO Web Presence Optimize all digital content for search engines SEO to improve online visibility and organic traffic Manage and maintain the content on the official websites ensuring it is current accurate and compelling Social Media Management Strategize and manage the social media presence of the institutions creating and curating content for platforms such as Instagram Facebook LinkedIn and Twitter to enhance our digital footprint Campaign Management Conceptualize and execute content-driven marketing campaigns to promote admissions events and key institutional achievements Analytics and Reporting Monitor analyze and report on content performance using key metrics to measure the effectiveness of the content strategy and make data-driven decisions Job Type Full time Pay 30 000 00 - 40 000 00 per month Work Location In person

📌 Content Strategist (Tamil Nadu)
🏢 IIET Society
📍 Tamil Nadu