Digital Performance Marketing Plan and execute paid digital campaigns across Meta Google YouTube and other platforms Track and optimise ROAS CAC CTR conversion rate traffic quality and budgets Coordinate daily with performance agencies on campaign execution optimisation and reporting Support brand launches sale periods and seasonal campaigns digitally Social Media Content Management Manage day-to-day operations of Carter s India social media pages Coordinate monthly content calendars with creative and agency teams Ensure brand tone remains warm parent-friendly and globally aligned Monitor engagement growth and content performance derive insights Marketplace Marketing Coordinate marketing activities across Amazon Myntra FirstCry Nykaa and other partners Manage creatives copy alignment visibility placements and launch campaigns Track marketplace performance and support key commercial moments Offline On-ground Marketing Support offline marketing initiatives including In-store branding VM coordination POSM development standees danglers leaflets signages Store launches pop-ups and mall activations Sampling gifting and consumer touchpoints Coordinate with retail VM and ops teams to ensure timely rollout Work with vendors on production printing dispatch and installation of offline assets PR Influencers Partnerships Support Role Assist in execution of PR activities influencer campaigns and brand collaborations Coordinate logistics for PR kits influencer seeding and events Track deliverables timelines and campaign outputs Agency Vendor Coordination Act as a day-to-day point of contact for digital creative PR and offline vendors Share briefs consolidate feedback and manage timelines and deliverables Ensure quality checks and brand consistency across all outputs Internal Stakeholder Management Coordinate with Creative E-commerce Retail Supply Chain PR and Finance teams Ensure all marketing activities are aligned with business priorities and timelines Maintain marketing trackers for campaigns budgets and deliverables Reporting Documentation Prepare weekly monthly reports covering digital social marketplace and offline initiatives Track spends performance learnings and next steps Maintain SOPs and process documents for marketing execution

📌 Am - Marketing (Bengaluru)
🏢 Acme Services
📍 Bengaluru