Job Title Digital Marketing Executive Location Noida India Experience Required 1 years Job Overview We are seeking a highly skilled and results-driven Digital Marketing Expert to manage and optimize pay-per-click campaigns for our clients particularly those based in the US and Canada The ideal candidate will have hands-on experience running various types of PPC campaigns including Search Ads Display Ads and Shopping Ads across platforms like Google Ads Bing Ads Facebook Ads and others You will be responsible for driving traffic generating leads and maximizing the ROI of our digital ad campaigns The candidate should be proactive data-driven and have strong communication skills in English both written and verbal Key Responsibilities Campaign Management Set up manage and optimize Search Ads Display Ads and Shopping Ads for clients in the US and Canada Performance Analysis Analyze key metrics CTR CPC ROI Conversion Rate and optimize campaigns to achieve the best possible results Strategy Development Develop and implement strategies that meet client goals while staying within budget Client Reporting Provide regular updates and detailed performance reports to clients A B Testing Conduct A B testing for ad copy landing pages and bidding strategies to improve campaign performance Keyword Research Conduct thorough keyword research and analysis to ensure optimal ad targeting Competitive Analysis Stay up-to-date on industry trends competitor strategies and best practices to maintain a competitive edge Budget Management Oversee and manage client budgets to ensure efficient spending and optimal campaign performance Qualifications Experience Minimum 3 years of experience managing PPC campaigns particularly for US and Canadian clients PPC Platforms Hands-on experience with Google Ads Microsoft Advertising Bing Ads Facebook Ads and Google Shopping Skills Strong analytical skills and experience with Google Analytics Excel and other PPC reporting tools Communication Fluent in English with excellent written and verbal communication skills Ability to explain complex concepts to clients in simple terms Certifications Google Ads certification or other relevant PPC certifications are a plus Attention to Detail High attention to detail and ability to work with minimal supervision Problem-Solving Proactive problem-solver with a results-oriented mindset Additional Benefits Flexible working hours Opportunity to work with international clients in a fast-paced growing company Professional development and training opportunities Job Type Full time Pay 12 000 00 - 25 000 00 per month Benefits Health insurance Application Question s What is your current notice period What is your current salary Education Bachelor s Preferred Experience Digital marketing 1 year Preferred Social media management 1 year Preferred Google Ads 1 year Preferred Meta Ads 2 years Preferred Work Location In person