Job Title Marketing Sales Lead D2C Brand Location Mumbai Type Full-time Role Overview Lead the D2C launch of a health wellness brand drive brand visibility and accelerate online sales from zero to scale Key Responsibilities Execute go-to-market strategy for the D2C launch Build and manage performance marketing campaigns Meta Google emerging platforms Drive sales growth via website marketplaces and strategic partnerships Develop content and brand marketing strategies storytelling influencers community Lead customer acquisition retention and CRM email WhatsApp loyalty programs Optimize sales funnels track KPIs and scale successful initiatives Collaborate with product and design teams for market fit and brand resonance Requirements 4-7 years experience in D2C marketing sales FMCG nutraceuticals or lifestyle brands preferred Strong expertise in digital marketing and performance growth Proven record of scaling online sales from launch early stage Understanding of consumer insights e-commerce trends and growth tactics Self-starter able to build and lead a team Passion for health fitness and wellness a plus Perks Opportunity to build a brand from the ground up Fast-paced entrepreneurial environment Competitive salary performance incentives Growth into leadership roles Job Type Full-time Pay 50 000 00 - 60 000 00 per month Work Location In person